Previous: Next:
AWARDS

Why we like to win awards

Written by J. Walter Thompson Amsterdam on July 9 2019 - 3 min read

The advertising award season has come to an end with the last award show of Cannes Lions 2019. As a creative agency we like to make work that wins creative awards. Why? Besides that winning is always fun, evidence shows that creative awards correlate with effectiveness (source: Les Binet & Peter Field – The Link Between Creativity and Effectiveness, Thinkbox/IPA). Ads that win creative awards are 11 times more efficient at growing market share than other ads. In short: creativity (not sex) sells. And creativity – together with data and technology – is what our agency is about.


We received the following awards in 2019:


Cannes Lions

1x Bronze (Industry Craft)

Jimmy Nelson Foundation – ‘Blink test’ in collaboration with J. Walter Thompson India


The One Show

1x Gold Pencil
Jimmy Nelson Foundation – ‘Blink test’ in collaboration with J. Walter Thompson India

2x Silver Pencil

Jimmy Nelson Foundation – ‘Blink test’ in collaboration with J. Walter Thompson India

2x Bronze Pencil

Jimmy Nelson Foundation – ‘Blink test’ in collaboration with J. Walter Thompson India

3x Merit

Jimmy Nelson Foundation – ‘Blink test’ in collaboration with J. Walter Thompson India


ADCN

1x Bronze (PR/Influencer) Opel – ‘Jade’ campaign

1x Bronze (Strategie) Opel – ‘Jade’ campaign


SAN

1x SAN Accent Ziggo – ‘Neem je tv lekker mee, met Ziggo GO.’

1x SAN Accent Opel – ‘Jade’ campaign


Esprix

1x Silver (Durables) Opel – ‘Jade’ campaign

1x Bronze (Corporate & Employee experience) Opel – ‘Jade’ campaign

In addition to these awards, we were shortlisted 17 times at Cannes Lions. 13x with the "Blink" campaign for the Jimmy Nelson Foundation, 3x with "The Rembrandt Tutorials" for ING Netherlands and 1x with "The Unbias Button" for ElaN Languages.


And last but not least: VodafoneZiggo has been named ‘Brand of the Year’ at AMMA.

Written by
  • J. Walter Thompson Amsterdam

Next article